by Sophie Reynolds | Feb 4, 2026 | AI-Visibility & Domain Authority, SEO
From SEO Metadata to AI-Ready Metadata: The Editorial Shift Publishers Must Make – Why AI optimisation fails when treated as a technical trick instead of an editorial craft The biggest mistake publishers are making about AI optimisation is assuming it is a...
by Sophie Reynolds | Feb 2, 2026 | AI-Visibility & Domain Authority, SEO
The Metadata Fields That Now Decide Whether AI Quotes You or Rewrites You – How titles, excerpts, tags, and descriptions shape AI understanding In the traditional SEO era, metadata lived backstage. It helped pages get indexed, nudged click-through rates, and...
by Sophie Reynolds | Jan 30, 2026 | AI-Visibility & Domain Authority, SEO
SEO vs AI Discoverability – Why being indexed is no longer the same as being used in AI search As AI-powered search interfaces become more prominent, many publishers find themselves asking the wrong question: Is SEO still relevant? The more useful question is...
by Sophie Reynolds | Jan 28, 2026 | AI-Visibility & Domain Authority, SEO
Why AI Mode Rewards Some Publishers and Silently Replaces Others – Inside the invisible selection process shaping AI search visibility At first glance, AI-powered search appears neutral. It answers questions efficiently, draws from multiple sources, and presents...
by Sophie Reynolds | Jan 26, 2026 | AI-Visibility & Domain Authority, SEO
SEO Is Not Dead – How AI Mode has transformed search, visibility, and the role of metadata forever For years, the death of SEO has been predicted with almost ritual consistency. Each new algorithm update, interface redesign, or platform shift arrives with a...
by Sophie Reynolds | Aug 12, 2025 | SEO
When it comes to creating high-quality content for your WordPress site, it’s easy to get caught up in the writing itself. You focus on crafting well-researched, engaging, and informative posts, ensuring your readers will enjoy the material you produce. But one...