by Rodi | Jun 23, 2025 | Branding
Why Your Brand Logo Matters More Than You Think Ever noticed how seeing the iconic Nike swoosh or Puma’s panther immediately tells you the brand? That’s the power of a logo. Whether it’s a pair of Air Max or Puma’s sneakers, your brand logo sets you apart—even when...
by Rodi | Jun 2, 2025 | Branding
Ever wondered why you ask for a Biro when you need a pen, or request a Coke even if you want any brand of soda? How about when you casually refer to a Jacuzzi when talking about hot tubs, or a Jeep when describing any compact SUV? These brands have done a remarkable...
