digital credibility

The Metadata Fields That Now Decide Whether AI Quotes You or Rewrites You

In AI-driven search, metadata determines how content is interpreted, summarised, and quoted. Titles, descriptions, excerpts, and tags now function as…

2 days ago

SEO vs AI Discoverability: What’s the Difference and Why It Matters

SEO ensures content can be found. AI discoverability determines whether it can be understood, summarised, and reused, making metadata clarity…

5 days ago

Why AI Mode Rewards Some Publishers and Silently Replaces Others

AI search does not reward optimisation alone. It selects content based on trust, interpretability, and citation safety, reshaping which publishers…

1 week ago

SEO Is Not Dead; But Metadata Has Changed Forever

SEO isn’t dead, but the rules have changed. As AI systems become the first readers of content, metadata has shifted…

1 week ago